Executive Master in Tourism Management| PBS

Succeed in a sector increasingly brimming with professional opportunities

Duração

1 ano (60 ECTS)
Idioma

Inglês
Local

Porto
Semana Internacional

Top Business School
Investimento

7 500€

Eager to learn more?

In the programme I will:

Specialise in the design and management of innovative, competitive, and sustainable tourism experiences
Acquire the skills to succeed in a sector increasingly brimming with professional opportunities
Enjoy a privileged relationship throughout the programme with the main stakeholders in the sector
Be part of a collaborative network of experts coming from corporations, micro, small and medium enterprises (MSMEs) and start-ups, investors, academia and government bodies
This high-level global network will drive me to succeed in mobilizing investment and visibility for your tourism company or project.

See brochure

Mais info

Why this programme?

Fostering a successful tourism innovation and entrepreneurial approach, you will have the chance to lead disruptive projects, satisfying and reflecting the needs and demands of the most exquisite travellers, aligned with the new digital trends and the ambitious Sustainable Development Goals (SDGs)
Enjoying a privileged relationship throughout the programme with the main stakeholders in the sector, you will be part of a collaborative network of experts coming from corporations, micro, small and medium enterprises (MSMEs) and start-ups, investors, academia and government bodies.
Throughout the programme you will be invited to set your company or project a path to a more resilient, sustainable and inclusive mindset, creating a positive impact on the tourism sector.
In partnership with Confederação do Turismo de Portugal and Turismo de Portugal.

Financial Times'23

FT European Business Schools (Exec. Educ.)

For whom?

Graduates or Professionals in Tourism, Business Administration and Management, Marketing, Communication, Advertising or Public Relations wishing to design and better manage tourism companies or tourism related projects and services
Entrepreneurs wishing to set up businesses in the tourism sector, based on green and digital transitions and long-term resilience of the sector
Consultants that aim to create frameworks and models on sustainable innovation in tourism and smart destinations, useful to MSMES, Startups, Governments, and other Supporting Business Partners
Investors that aim to invest in sustainable projects related to tourism and technology, appealed in supporting the growth and internationalisation of corporations, destinations, MSMEs and Startups
Tourism destination managers and technical officers that need to detail key actions and targets accordingly to the Transition Pathway for Tourism.

Embark on this journey

Diploma

Students who pass all the subjects will be awarded an Executive Master in Tourism Management.

This Executive Master is a specialization programme, accredited by the University of Porto with ECTS (European Credit Transfer System), equivalent in terms of scientific rigor to the curricular component of a second cycle.

The programme is particularly geared towards practical application, benefits from continuous curriculum updates, and is subject to rigorous internal quality controls. In this way, the standards of excellence and academic quality of PBS, recognized by four international Business School accreditation agencies (AMBA, EFMD, AACSB and BGA), as well as by businesses and the wider community, are ensured.

1st Term

SEP-DEC'25

2nd Term

JAN-MAR'26

3rd Term

APR-JUN'26

Programme Directors

“I am excited to be part of this programme and to help your tourism project to become more resilient, sustainable, and inclusive.”

Rita Marques Programme Director
“You will be invited to set your company or project a path to a more resilient, sustainable and inclusive mindset”

Rui Couto Viana Programme Director

Ready to explore with us?

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