In the era of global business, multicultural effectiveness has become essential for success. Join us on November 19th at 17:00 for the webinar: 'Business in an International Context: Multicultural Effectiveness,' organized as part of the Executive Master in Sales Management.
For this session, we have invited Luís Gabriel Silva, Manager at Hilti Group and lecturer in the Executive Master, who will share his extensive international experience and perspective on adapting business strategies to different cultural contexts. Since beginning his international career in 2009, he has learned to navigate and thrive in multicultural environments, appreciating the impact of intercultural relationships.
Pedro Quelhas Brito and João Paulo Rocha, directors of the Executive Master in Sales Management, will moderate the session.
We look forward to your presence on November 19th at 17:00 on Porto Business School's YouTube channel.
Event in Portuguese.